Financial Literacy 🧸 Made For Families

Raise financially confident kids.

Cash For Cubs makes financial literacy fun, engaging, and easy to understand. From budgeting, investing, and banking to credit, loans, and financial freedom, it's an educational experience for the entire family — to learn, to grow, to connect.

Video Lessons
45
Worksheets
135
Quizzes
15
Teddy, Goldie, Franklin, Chase, and Penny — the Band of Bears

Come on, let's talk about money!

The Problem

Math Literacy. Reading Literacy. Writing Literacy.What about Financial Literacy?

Give the gift of financial literacy to your kids. Let them learn what you wish you knew when you were younger.

87%

of people cite finances as a general worry causing lost sleep, per American Academy of Sleep Medicine findings.

Source: American Academy of Sleep Medicine

Cash For Cubs: Cash For Cubs can save years of stress and anxiety later in life by introducing these skills at a highly developmental age - before money becomes a source of worry instead of a subject a kid can actually understand.

~$46,000

is the combined average debt for a single borrower carrying both credit card and student loan balances.

Source: Experian, State of Credit CardsSource: Education Data Initiative, Average Student Loan Debt

Cash For Cubs: Cash For Cubs teaches how to avoid falling into debt through budgeting, and how to effectively build credit in a responsible way - well before the first credit card or student loan ever arrives.

63%

of Americans live paycheck to paycheck. And 37% don't have $400 liquid to cover an emergency expense.

Source: CNBC / SurveyMonkey Quarterly Money Survey, July 2026Source: Federal Reserve, Economic Well-Being of U.S. Households, 2026

Cash For Cubs: That statistic doesn't start in adulthood. Cash For Cubs is built to introduce lifelong financial topics EARLY - teaching budgeting, saving, credit, and investing habits before students ever get their first paycheck.

Mr. Brian, founder and on-camera host of Cash For Cubs
The Solution

Real-world lessons from a real-world educator.

Every one of the 45 Cash For Cubs video lessons is hosted on-camera by Mr. Brian - a real high school business teacher, not an AI-generated avatar or a synthetic voice reading a script. Learners see a real person's face, hear a real person's tone, and react to a real person's energy.

That matters for engagement. Paired with the Band of Bears characters, animated worlds, and Bear Claw Challenges built into every lesson, Cash For Cubs creates a fun, story-driven environment kids actually want to sit through - not a lecture, but a show they ask to watch again and again.

How It Works

Learn. Practice. Grow.

1

🎥 Learn

Each bear experience consists of three levels. Each level includes three subtopic video lessons where Mr. Brian and the bear character break down real money concepts — no lecture, just storylines and relatable examples kids can follow and connect with.

A still frame from a Cash For Cubs video lesson, Mr. Brian teaching alongside Franklin's Grizz Wiz character
45 Video Lessons

5-15 minute digestible and story-driven episodes hosted on-camera by Mr. Brian - with one Bear Claw Challenge per video for the learners to conquer.

2

✏️ Practice

All 45 video lessons pair with three Bear Claw Challenges each — pause-and-think moments where kids apply what they just learned before seeing the answers. In addition, there are 100+ downloadable and printable worksheets relating to the topics taught.

The "Let It Grow!" compound growth worksheet from the Grizzly Bears course
135 Worksheets

Printable practice for every topic taught - reinforcing each video's lesson with real hands-on activities.

3

🏆 Grow

At the completion of each level, a quiz is taken to show the growth learners make as they progress through the program — a real progress marker for a real financial literacy milestone.

The Grizzly Bears (Level II) quiz, testing stock, ROI, and compound growth concepts
15 Quizzes

One quiz per level to measure real growth - a concrete progress marker for every learner's financial literacy milestone.

The Curriculum

One sequential journey, Cubs to Polar Bears.

15 levels across 5 age-banded courses - each building on the last, from what money is to how to actually achieve financial freedom.

1Teddy

🧸 Cubs

  • Level I: Discovering Money
  • Level II: Earning, Saving, & Spending Money Wisely
  • Level III: Protecting Your Money
🧸 MONEY BASICS
  • What is Money?
  • Coins & Bills
  • Money Around the World
  • Jobs & Earning Money
  • Saving Money
  • Wants vs. Needs
  • Choices & Decision-Making
  • Keeping My Money Safe At Home
  • What is a Bank?
2Goldie

🍯 Honey Bears

  • Level I: Budgeting Basics
  • Level II: Money & Emotions
  • Level III: The Evolution of a Budget
🍯 BUDGETING
  • What is Income?
  • What are Expenses?
  • What is a Budget?
  • Impulse Buying
  • Money & Feelings
  • Savings Goals Psychology
  • Budgets Change Over Time
  • Increasing Your Income
  • What is Inflation?
3Franklin

🐻 Grizzly Bears

  • Level I: Investing Basics
  • Level II: Growing Your Money
  • Level III: Starting Your Investing Journey
🐻 INVESTING
  • What is Investing?
  • Investor Profiles
  • What is "The Market?"
  • The Anatomy of a Stock
  • Compound Growth
  • Make Me a Millionaire
  • Simple Diversification
  • Beginner Strategies
  • Making an Investment
4Chase

🐼 Panda Bears

  • Level I: Bank Account Essentials
  • Level II: The Power of Credit
  • Level III: Navigating Loans
🐼 BANKING, CREDIT & LOANS
  • Types of Bank Accounts
  • Mobile Banking
  • Managing Bank Accounts
  • What is Credit?
  • How Do Credit Cards Work?
  • Building a Credit Score
  • What is a Loan?
  • Student Loans
  • Loan Decisions & Repercussions
5Penny

🐻‍❄️ Polar Bears

  • Level I: Securing Your Future
  • Level II: Big Life Stuff
  • Level III: Retirement Planning
🐻‍❄️ RETIREMENT & FINANCIAL FREEDOM
  • Financial Aid & Scholarships
  • Diversifying Investments
  • Family Financial Planning
  • Home Ownership
  • Cars & Big Assets
  • Life Events
  • Investing for Retirement
  • Income Sources in Retirement
  • Financial Freedom
The Cast

Meet the Band of Bears

Teddy, Goldie, Franklin, Chase, and Penny each headline their own course, growing up alongside your learner — from learning what money is to understanding how to achieve financial freedom.

Meet the Full Cast
The Bear Claw Challenges

“Paws and Think.”

Every video lesson includes three Bear Claw Challenges: moments for the learner to critically think through a financial scenario based on what was just taught. Land all three challenges in a level and you're awarded ALL THREE BEAR CLAWS — a real completion moment, not just a progress bar.

A Bear Claw earned by completing a Bear Claw ChallengeA Bear Claw earned by completing a Bear Claw ChallengeA Bear Claw earned by completing a Bear Claw Challenge

“Beary cool! You've earned ALL THREE BEAR CLAWS!”

Leave a Review

Tell us what you think!

Cash For Cubs is truly appreciative of any feedback you can provide related to your experience with the program. We read every review and use them to both improve the product and help as many families as we can become a part of the Cash For Cubs family.

Leave a Review

“I am a Certified Financial Planner®. It has always been important to me to teach my children to be great stewards of money. However, I've always struggled to really figure out a way to get through to them, on their level. I wasn't sure my kids would actually be into Cash For Cubs, but to my delight, they ask to watch it all the time. The characters and videos are all so engaging. It has facilitated many great conversations that I previously struggled to foster. I cannot recommend this enough for parents who want to give their kids the gift of financial literacy.”

Evan W. — NJ

Ultimate Bear Experience · 3 kids, ages 5, 7, 9

Come on, let's talk about money!

Start with Teddy's free course — no card required — and see why financial explorers keep coming back for the next level.

Start Free with Teddy